Fanfare Brand 1.1.4

Power of Social Commerce.

The new era of Social Commerce has resulted in a more complex and circular Consumer Decision Journey, where consumers are increasingly seeking information, reviews, and recommendations through word-of-mouth videos.

This shift in consumer decision-making compels Brands to find an efficient method to fulfill customer demand at the right time and manage word-of-mouth in the right place.

The FANFARE BRAND APP is designed specifically for SOCIAL COMMERCE to:

Engage multiple consumer-driven touch points within the complex CONSUMER DECISION JOURNEY

Enhance CUSTOMER EXPERIENCE via an integrated two-way interaction between Brands and Consumers

Enable Brands to harness the power of CONSUMER-GENERATED VIDEOS for Lead Generation

Equip Brands to accurately and cost-effectively convert consumer-generated videos into SHOPPABLE VIDEOS

Ensure Consumers actively pull relevant information, thereby increasing BRAND AWARENESS

Empower Consumers to make their own decisions, thereby building CUSTOMER LOYALTY

Effect positive post-purchase experience to foster word-of-mouth, thereby closing the LOYALTY LOOP