Access the elements of large AdWords accounts in an offline mode and modify them for implementation upon connecting to the Internet. The utility works with multiple accounts and saves profiles with data changes such as replacing text, copying and moving items, undoing and redoing actions.
AdWords Editor is an application that helps people use the world's greatest search engine to their advantage when it comes to business. It works with AdWords, short advertising links that lead to a homepage when showing search results in Google. Those ads are very useful for finding an audience for your product, but they need to be created. This requires creating keywords to associate with the links. Here is where AdWords Editor is useful.
Once entering your Google account details, you can access a very simple interface letting you access various groups of ads and edit the keywords in any way you see fit. You can view status, copy or delete elements from sections and campaigns. You can add images to your adds, share ads, edit elements in bulk, decide on the level of detail you want for your ad, etc. You can influence URL and tailor the smallest details of how will your data be identified by Google.
AdWords Editor is a very powerful tool. It helps you set up the data, reach an audience and find new solutions on how to do it. It's stable and functional, with a very easy-to-use interface and fool-proof features.
v12.3 [May 1, 2018]
- View a Search terms report.
View and download reports about your search terms. This update also includes tools to add keywords and add negative keywords.
- Use filter functions.
With filter functions, you can use powerful queries that combine filters in new ways to find highly specific items in your AdWords account.
- Make edits in CSV import.
When making edits in CSV imports, you may specify 2 separate columns for each field, such as text ad headlines and descriptions. One column holds the original value and is used for lookup, while the other holds the new value, to be applied as an edit.
- Account-level extension associations.
You can attach ad extensions at the account level, in addition to campaign and ad group levels. about account-level extension associations in CSV file creation
- Custom intent audiences.
With custom intent audiences, you can reach people that intend to make a purchase.
- TrueView for action.
TrueView for action campaigns (Video campaigns created with the “Drive conversions” subtype) are supported, which includes calls-to-action (CTAs) and headlines.
- Shopping inventory filters.
Inventory filters for Shopping campaigns are now supported. These may be edited via CSV import.
- Freezable columns.
In some views, such as for table data, certain columns can be frozen on the left-hand side for easy horizontal scrolling, letting you more easily track items.
- Faster policy reviews when uploading ads.
For text ads, an improved policy check speeds the time to upload your ads.
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